Code
5475
PCLS
C5030
Pay Grade
121
Exempt
No
ORP
No
EEO Code
3
Title
Senior Publications Specialist
Description

Under general supervision, develops and prepares professional level content for university publications. Serves as a brand ambassador to provide quality assurance of the MSU Texas graphics and graphics identity. Leads and supports work that helps the university reach its recruiting, retention, and development goals and builds advocacy for the university. 

Examples

Under the supervision of the Assistant Director for Marketing & Brand Management:

 

Conceives, organizes, and designs elements for a variety of publications (print and digital) to include collaborating with internal clients to identify design products needed. Includes the creation of flyers, posters, postcards, and brochures.

 

Distributes and provides quality assurance of MSU Texas graphics and graphics identity, and any designed printed, graphic, or visual work.

 

Aids campus departments with design, graphics, photo usage, commercial printing, software and hardware related graphics work.

 

Manages the print template system and trains users.

 

Creates and coordinates advertising with attention to deadlines. Places advertising as directed.

 

Serves a resource to aid departments working with outside/commercial vendors for print publications by helping to determine pricing and prepress procedures.

 

Writes and edits marketing copy for various areas of campus to be used in various media.

 

Assists the Assistant Director of Marketing & Brand Management with approval of designs and images through the university’s licensing program. Serves as the primary contact for licensing in the absence of the Assistant Director.

 

Attends training, seminars, and other meetings, as needed; performs other duties as assigned. 

Physical Condition
Experience

Experience of more than 3-5 years in a related field. Experience in prepress workflow and creating files for printing is required. Documented portfolio of design work produced.

Knowledge

Possesses basic knowledge of cameras and photography. Possesses excellent editing and proofreading skills; Ability to write professional accurate copy for various purposes, such as internal and external communication, and marketing materials; Knowledge of fundamental marketing techniques; Knowledge of various forms of presentation, including artwork, graphic design, photography, and written content. Ability to express ideas in a clear and structured manner; Ability to understand and meet assigned deadlines; Ability to utilize a personal computer and software including as Microsoft Office programs and Adobe Creative Cloud.

Education

Bachelor’s degree in commercial art, design, advertising, marketing, or equivalent combination of education and experience sufficient to successfully perform the essential functions of the job. 

Additional Requirements

The ability to deal with confidential and sensitive information; excellent judgment and personal maturity; and strong interpersonal skills. Understanding of how to work in a time-sensitive workspace and ability to handle multiple tasks in an extremely busy office. Must be able to solve complex problems and to work independently with little supervision. 

Standard Requirements

Requires the ability to maintain positive working relationships with students, faculty, staff, and the community. Must adhere to University’s core values: People-Centered, Community, Integrity, Visionary, and Connections, per the MSU Texas Values Journey. Personal cell phone usage may be required to complete position duties, including multi-function authentication requirements. Regular reliable attendance is required.

This position is designated as security sensitive (Mod) and requires a criminal background check. Position is designated as a Responsible Employee as outlined by Title IX. May serve as Campus Security Authority as outlined by the Clery Act.

Last Updated 10-10-2025