Pay Grade
EEO Code
Web Specialist II

The Web Specialist II uses creative and web development expertise to design, develop, modernize, and improve the website combining aesthetic form, brand standards, and practical functionality creating a unified and consistent presence for Midwestern State University.     


Provides creative direction (both design and editorial) for all online content. Assists in the development and implementation of a comprehensive communications plan for the Midwestern State University website. Serves as project manager for all non-maintenance web enhancement projects. Generates efficiencies in web maintenance through systematizing ownership, generating targeted training, and prioritizing editing assistance. Logs and analyzes usage patterns, ticket requests, and general time utilization trends and brainstorm ways to develop efficiency for web editing team. Keeps current with appropriate and potentially beneficial advances in web software and electronic design.  Works towards a consistent look and feel across the entire University such that all pages would be recognized as part of one broader website.  Leverages online resources for delivering targeted training and makes recommendations for how BEST to guide people to solve technical issues. Ensures compliance with Campus Security, ADA standards and accessibility concerns for all users and inform all editors on respective responsibilities. Liaises with technical staff within University System as needed and to ensure consistency and compliance. Creates and maintains content as requested. Ensures all maintenance and ticket requests maintain consistency in look and feel across the entire University, including all campuses. Performs other related duties and participate in special projects as assigned.

Physical Condition

Experience with content management systems required.


.Must be well-versed in all aspects of creating a website and in the proper use of web content management systems. Strong skills in planning organization, active listening and attention to details; ability to take initiative, multi-task and work cross-functionally. Understand basic web design and the fundamentals of design imaging. Knowledge of Microsoft Office, Adobe Creative Suite, and any code editor(s).


Bachelor’s Degree or three years of experience in web content development. College/vocational/technical training with a concentration in computer science, graphic design, journalism, English, technical communication or related fields

Additional Requirements

Requires the ability to work well with diverse populations and maintain positive working relationships with students, faculty, staff, and the community. Requires good interpersonal skills. Must be able to perform detailed work accurately and to work effectively with others. Must be dependable and have a positive attitude towards the work environment. Requires good verbal and written communication skills as well as keyboarding skills. *Regular reliable attendance is required. *This position is designated as security sensitive (high) and requires a criminal background check.

Last Updated 11-01-2021