The Sports Management concentration equips students with the industry knowledge and business skillset to be able to pursue leadership and administrative roles in the sports industry, focusing primarily on the areas of marketing and strategy while providing a strong foundation in the core business disciplines.
What it is:
An MBA in Sports Management takes general business principles and blends them with the unique aspects of the sports industry.
Why Study It?
Leverage your passion for sports with the professionalism of a business degree to find the right career for you. Be prepared for leadership positions in the sports industry, with opportunities in areas like sponsorships, endorsements, and media rights waiting for you. Hone your skillset to be applicable to various roles in the sports arena and beyond.
Sports-Specific Knowledge:
The program delves into sports-related topics such as sports branding, sports marketing, event and brand management, and media awareness.
Career Options:
Graduates from this program can seek careers in sports administration, talent management, sports media, sports organization operations, and much more.
Those seeking to complete an MBA degree in Business Administration with the Sports Management concentration must complete nine semester hours from the following selection of courses alongside the eight core courses for a total of 33 semester credit hours. If pursuing an MBA degree in Business Analytics with a concentration in Sports Management, students must complete the eight core courses, three Business Analytics electives, and three Sports Management electives from the following course list.
SPAD 5023 Leadership in Sport Management 3(3-0)
A study of leadership in sport including a review of philosophical foundations, theoretical foundations, and best practices.
SPAD 5073 Globalization and Sports 3(3-0)
Exploration of the globalization of sports and how global economic, political, and cultural forces influence the sport industry.
SPAD 5523 Event and Facilities Management 3(3-0)
In-depth study of best practices associated with operations and the overall management of sport facilities and event formats.
SPAD 5623 Media and Community Relations in Sport 3(3-0)
Theoretical and practical examination of best practices and trends in media and community relations associated with the sport industry.
SPAD 5723 Sport Marketing and Finance 3(3-0)
Study of applied concepts and practices in sport marketing and finance specific in the field of sport management.
SPAD 5823 Designing Effective Worksite Wellness Programs 3(3-0)
This course prepares students to design, implement and evaluate workplace wellness programs with solutions. Students will create a results-oriented wellness program that is designed to promote health within the organization and establish a lasting workplace wellness culture by using established best practices such as wellness teams, staff engagement, collection of data, and implementation of appropriate activities and interventions. There is a cost associated with the course that includes course materials, access to the website, and Wellness Council of America certification (WELCOA Seven Benchmarks Certification).
SPAD 5833 Outdoor Leadership Programming 3(3-0)
This class will provide a strong foundation in theory and programming of outdoor leadership programs. Analysis of concepts of adventure processing and facilitation required in adventure leadership programs. Evaluation of personal leadership styles and skills required to operate an outdoor program.